OpenTable Mother’s Day
the project
To mark Mother’s Day, I produced a YouTube pre-roll ad and supporting social content for a table-booking app, working with influencer and comedian Helena Moody. In line with her signature style, Helena played multiple characters. However, we elevated the production value with professional costume and hair & makeup to amp up each character.
Role: Producer
Platforms: YouTube preroll & Social
Production: Studio Stroud
Agency: Splendid Communications
Client: OpenTable
the results (Pending Final campaign data)
🎬 Strong engagement across YouTube and social platforms
💬 Positive viewer sentiment and comment interaction
📈 Boosted brand visibility during key holiday window
Pre-Production & Logistics
Project Management
Creative Development
Shoot Producer / Assistant Director
Post-Production Producer
Client Management